Daily Mail journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission - learn more
If boob tape has ever personally humbled you, you're not alone.
Between the wrinkling, the finger crossing, and the painful removal, it's rarely the easy fix it claims to be. But our favorite female-founded brand just changed the rules...
CAKES Tape™
Meet the boob tape that actually understood the assignment!
CAKES™ Tape is made with ultra-thin silicone that lifts, smooths, and blends like a second skin, minus the struggle.
Pre-cut strips mean no guesswork, no wrinkles, no chaos, just effortless support where you want it.
Shop three shades: Honey, Caramel, and Cocoa!
Introducing CAKES™ Tape!
The ultra-thin silicone strips that will actually lift, blend, and come off without a fight.
You may know the viral boob solution brand from their numerous best-selling products, or perhaps their 2023 Shark Tank debut, but no matter how you know them, one thing is for sure -- they are the bra-free best.
Twins turned female founders! Sisters Taylor and Casey have taken CAKES body to soaring heights -- and next up is CAKES Tape™.
Their brand-new innovation stems from years of trial and error, creating a reusable book tape that actually gets the job done. CAKES™ Tape claims to be the patent-pending silicone solution that can be worn in a multitude of ways to provide lift, coverage, and comfort.
But who would we be if we just went off their word? So we went ahead and put the brand new boob tape to the test so you don't have to -- and the results? Well, see for yourself.
I have been a major fan of CAKES for some time now, specifically their Grippy Circles. As a girl who shops in the B cup section, I have always found the brand to be beyond useful in supporting my girls in all seasons and in any outfit.
I'd be lying if I said the new boob tape didn't scare me because quite frankly... I've never really used any! The concept always intimidated and confused me. But as an avid fan of the brand, I knew I needed to give it a go.
Right out of the box, I was happy to see and feel that the silicone design is nearly identical to the nipple covers I am familiar with. The CAKES Tape™ kit comes with six strips, and you can choose between three shades: Honey, Cocoa, and Caramel. I ordered Honey (the lightest shade).
I'm going to use this anytime I'm wearing something backless, strapless, or low-cut to make my outfits look way more put together without anyone knowing my secret.
No matter what you have on, from the silkiest backless gown to a tube top, CAKES Tape™ will have your back -- and I just proved it.
The new tape comes with a guide featuring five unique ways to utilize it for every occasion. From the plunging neckline 'Bombshell' method to the strapless 'Baddie', the use cases seem endless.
I ended up liking the 'Baddie' idea that layers the tape in a bandeau style across the chest for a date night out.
The most surprising part about this product is just how sticky it isn't. Unlike traditional fabric boob tapes that are painful to wear and even more painful to take off, these silicone strips feel more clingy than sticky. The strips hugged my skin nicely and felt gentle all night long.
I wore a strapless number to dinner, and as all of us ladies know, you simply can't wear a regular bra with that, so the CAKES Tape™ seriously did come in clutch.
I love that it lifts without feeling like I'm wrapped in industrial tape!
Applying the strips of silicone took me no time at all; all I had to do was slowly peel back the silicone covering while pressing the tape into place on my skin. This ensured a tight finish that disappeared under my silky dress instantly.
The verdict? Get the tape, babe. Get the TAPE.
In all seriousness, the CAKES Tape™ may be brand new, but hear it here first: it is going to sell out. If you need an invisible, comfortable way to lift up your boobs no matter the outfit—day, season—you name it—this launch is totally for you.