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Aussie mums are dropping weight and keeping it off, achieving amazing results while not adhering to restrictive diets by following a simple plan.
Jess experienced a jaw-dropping transformation in just eight weeks, losing 11.5 kilograms while sticking to equ's science-backed and macro-friendly recipes.
What's more the members program is currently on sale with 50 per cent off equ's three and six month plans, perfect if you're looking to feel your best in 2026 and beyond.
Crediting equ's flexible approach to diet and nutrition, Jess said the weight loss program is the 'longest' she's ever stuck to, crediting the meal plan for helping her with consistency.
'The meals have been so yum that I don't feel like I'm missing out or feel the need to go off my meal plan,' Jess says. 'This has been the longest I've stuck to something and I'm so proud of myself.'
Jess lost nearly 12 kilograms in just eight weeks on equ's plan while not restricting herself.
equ is all about sustainable weight loss without restriction or mealtime stress. The program has various plans that are designed to help women achieve lasting weight loss without giving up the foods they love, with members receiving personalised calorie and macronutrient targets and gaining access to a library of 9,000+ family-friendly recipes.
With a flexible approach on restriction, these recipes still include favourites like pizza, pasta, and chocolate, to make sure women are approaching dieting and nutrition with a healthy mindset.
Dani says she still enjoys chocolate every night, but has lost and kept off 22 kilograms since June 2024.
Two months after giving birth to her second child, Dani joined equ, determined to make her postpartum experience a 'positive' one.
'As someone who loves food, I've learned sustainable eating habits that have allowed me to reach my goals without feeling deprived. My clothes feel better and people have been commenting on my experience,' Dani explains.
'equ makes it easy and takes the stress out of thinking which is handy as a mum of two young children.'
Dani has lost 22 kilograms using equ and still enjoys chocolate every night.
Shannen, also a mum of two, has lost 10 kilograms since joining equ, and has loved the ease of the program, with her whole family enjoying the benefits.
'I love how equ gives me such flexibility when it comes to the meals. I can prep for days in advance - which is amazing when kids have after-school sports,' she says.
'I'm able to cook the same food for my husband, I just make him double the portion which makes life super easy for me! He loves the food just as much as I do.'
Shannen loves equ's flexibility and the fact that the time-poor mum of two can use the recipes to feed her whole family.
Shannen said losing weight while still being about to eat foods like pizza, pasta and burgers has been a game-changer compared to other diets she's been on in the past.
'When I was 16-20 slogging it out in the gym, eating nothing but chicken, salad and rice, I never would have imagined I could be seeing the same results by eating pizzas, burgers, pasta and chocolate every day,' she said.
'It’s crazy how many people are stuck in the headspace that to lose weight, you have to restrict yourself.'
Shannen has loved being able to drop weight while not restricting herself.
Jacinta is down 13 kilograms and has credited the program to helping her complete the 'transformation of her life'.
'I’ve gone from so unhealthy, so unfit and so unhappy to healthy, fit and so damn happy! Staying consistent was key and I can totally have my cake and eat it too... Losing 13 kilos was just a bonus,' she raved.
Jacinta has called it the 'transformation of her life'.
Founded by Amal Wakim, who lost 30kg after years of yo-yo dieting and restriction, equ has helped more than 60,000+ Australian women achieve their weight loss goals since 2016.
Amal's mission is simple: equ's program is a proven, flexible alternative to diet culture that delivers results without sacrifice.
Amal went from a size 14 to a size six, previously telling Daily Mail Australia that her weight had taken a toll on her life and health.
'I felt really unhealthy and unhappy,' she said, revealing her weight gain also caused insulin resistance.
'Physically my health was really poor, I was pre-diabetic and was overall just really unfit. Mentally, I was just at a really low point, I was so uncomfortable in my skin that it made me uncomfortable with myself as a person.'
'For me I remember my GP provided me a simple solution of losing weight given it was the root cause of insulin resistance.'
'By nature whenever I put my mind to something, I have a very tenacious approach to my goals and I was destined to see my weight loss journey through.'
If you want to end your 2025 feeling motivated and a happier, healthier you, equ has a massive Black Friday deal on sale now.
In its biggest Black Friday sale yet, equ is offering 50 per cent off their three and six month plans until November 30. So if you need a little kickstart before Christmas season descends, it's time to take advantage of equ's Black Friday bargain.
The Black Friday Sale is available from now until November 30 using the code BLACKFRIDAY.