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Black Friday 2025 officially lands on November 28, but the deals are already rolling in, with early offers live across top brands including Amazon, John Lewis, Ninja, Boots and more.
Whether you're treating yourself or stocking up on Christmas gifts, Black Friday is set to bring some of the best prices of the year on headphones, smart home tech, kitchen gadgets, vacuums, hair tools and plenty more.
With so many discounts flying around - and almost the entire month of November packed with offers from hundreds of brands - it can be hard to know where to start.
Amazon's Black Friday Week, Charlotte Tilbury, Dyson, Shark and Argos are all in full swing, and we've sifted through the chaos to pull out the deals that are actually worth your time and money.
We've got Black Friday experts working around the clock to find you the very best deal on products they recommend. From our travel editor's round-up of the best deals on flights and holidays, to Kate Middleton-approved buys in the sale, sourced by our Royal style expert.
If you want to stay ahead of the game, our live blog will drop all the latest updates and standout offers as soon as they go live.
Just remember: the biggest discount doesn't always mean the best deal. We'll help you spend wisely by highlighting products that are genuinely worth your money.
The most popular Black Friday 2025 deals overall
AirPods Pro 2 now £30 off - smarter sound for every journey
Experience the AirPods Pro 2 with intelligent noise control that adapts flawlessly to your environment. Now £30 off at John Lewis, they deliver premium sound, powerful noise cancellation, and smarter everyday listening in a compact MagSafe USB-C case - a must-have for commuters.
Apple AirPods Pro (2nd generation) with MagSafe Charging Case (USB-C) 2023, now £169 (was £199), johnlewis.com
Shark's handheld vac for lightning-fast clean-ups just dropped to under £100
Lightweight and easy to use, the Shark WandVac 2.0 Cordless Handheld Vacuum Cleaner is ideal for when you don't want to have to lug out the big vacuum. Perfect for cleaning spills and for getting into all those awkward corners and between sofas, the brand's exclusive (and very smart looking) Deluxe Black Friday edition is now under £100.
Shark Deluxe Black WandVac 2.0 Cordless Handheld Vacuum Cleaner WV270UKDB, now £99.99 (was £179.99)
Party hair incoming! The iconic Shark FlexStyle dryer and styler is now £100 off
Style and dry your hair this festive season with the on-sale Shark FlexStyle Multi Hot Air Styler & Hair Dryer, now with £100 off.
This styling tool twists from a powerful hair dryer to a versatile air styler in seconds, boasting Auto-Wrap Curlers, Paddle and Oval Brushes, and a Concentrator tool to style your tresses to perfection.
Shark FlexStyle 4-in-1 Air Styler & Hair Dryer - Stone HD436SLUK, now £169.99 (was £269.99)
Guests coming for Christmas? Shark's StainStriker Cleaner drops under £100
If you have family coming over this Christmas, then now is the time to tackle those stains on the carpet and sofas. And you're in luck as the Shark Deluxe Black StainStriker Stain & Spot Cleaner is on sale for under £100.
Its compact size makes it easy to use on upholstery, stairs, car interiors and other tricky spots that larger cleaners struggle with, plus now at £99.99, it’s a smart value purchase compared with regular pricing.
Shark Deluxe Black StainStriker Stain & Spot Cleaner PX200UKDB, now £99.99 (was £149.99)
Lowest price: Get the Amazon Fire TV Stick 4K for 58% off
Bring the whole family together this Christmas period with 58 per cent off the Amazon Fire TV Stick 4K - that’s its lowest recorded price.
Bringing you the cinematic experience from your front room, you can watch in vibrant 4K Ultra HD with support for Dolby Vision, HDR10+ and immersive Dolby Atmos audio. Stream for free and access thousands of films and TV episodes. Watch favourites from Netflix, Prime Video, Disney+ and more.
Amazon Fire TV Stick 4K, supports Wi-Fi 6, Dolby Vision/Atmos, HDR10+, now £24.99 (was £59.99), amazon.co.uk
Lengthen your lashes with Maybelline Lash Sensational Mascara - now 49% off
This Black Friday, I'm stocking up on my all-time favourite mascara, the Maybelline New York Lash Sensational Sky High - now 49 per cent off on Amazon.
If you want long, separated lashes that could pass for falsies, this is my go-to for years.
Amazon: Maybelline New York Lash Sensational Sky High Mascara, now £6.59 (was £12.99), amazon.co.uk
Christmas gift alert! Remington's viral straighteners are now just £20
If you're looking for Christmas gift ideas, then what about the phenomenally popular Remington Shine Therapy Advanced Ceramic Hair Straighteners?
Now just £20, these feature advanced ceramic plates infused with nourishing Moroccan Argan Oil. Often cited as a cheap alternative to GHDs, users have praised these for delivering excellent results.
Remington Shine Therapy Hair Straightener, now £20 (was £79.99) Amazon.co.uk
Nab 24 Andrex quilted toilet rolls for just £11 on Amazon
Now a very handy 25 per cent off on Amazon, it's a great time to stock up on household essentials like these Andrex super soft toilet rolls. Perfect for busy households, don't miss out on 24 rolls for just £11.
Andrex Ultimate Quilts Toilet Paper 24 Rolls, now £11 (was £14.75) Amazon.co.uk
This exclusive Black Friday vacuum kit from Shark is a huge £200 off
Score this Shark PowerDetect Cordless Pet Vacuum Cleaner with an unmissable £200 discount in this Black Friday exclusive deal.
With Shark's most powerful cordless suction, this vacuum makes light work of dirt and debris, while with Anti Hair Wrap Plus, removing pet hair is a doddle too. It's also available in the exclusive Black edition featuring Reveal Technology and six accessories including a Car Detailing Kit.
Shark PowerDetect Cordless Pet Vacuum Cleaner - Black IP1223UKTDB, now £249.99 (was £449.99)
Get the Pillow Talk look for less - save 25% on Charlotte Tilbury lipstick
Iconic for very good reason, the Charlotte Tilbury Pillow Talk Lipstick is a must for any makeup kit - and you can snap it up today for 25 per cent less.
Enriched with nourishing orchid and Lipstick Tree extracts, plus light-reflecting pigments, lips appear softer, smoother and more youthful with this lipstick - especially in the iconic Pillow Talk shade.
Charlotte Tilbury Pillow Talk Lipstick, now £21.75 (was £29), charlottetilbury.com/uk/
Busy household this Christmas? Finish dishwasher tablets are a HUGE 66% off
Stock up on cleaning cupboard essentials ahead of the busy hosting season this Black Friday on Amazon with a huge 66 per cent off this bulk pack of Finish Quantum Infinity Shine Dishwasher Tablets, yours for just £16.99.
These powerful tabs eradicate the need to pre-rinse, deeply cleaning your dishes and glasses while delivering sparkling shine.
Finish Dishwasher Tablet, Quantum Infinity Shine, 166 Tablets (83 x 2 pck), now £16.99 (was £50) Amazon.co.uk
Smoothed and snatched: Score Gymshark leggings for 40% less
Snap up some fresh gym kit in time for the new year with this unmissable deal from Gymshark, saving you £14 on the brand's much-loved seamless leggings.
These lightweight, seamless leggings boast a high waist, comfortable fit perfect for running, cycling, gym sessions and everything in-between.
Gymshark Everyday Seamless Leggings, now £21 (was £35) uk.gymshark.com