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Amazon's Black Friday Week sale is underway with fantastic deals on Amazon devices with up to 64 per cent off.
Amazon has dropped prices on thousands of top-rated products across their site for the Black Friday countdown, with new deals going live every day, ending Cyber Monday, December 1.
Items not to miss in the Amazon Black Friday sale are the big discounts on smart home devices like Echo Dots, Fire TV Sticks, Ring doorbells, and more, some at their lowest prices ever.
The run-up to Christmas is always busy, so the sale is the perfect time to invest in smart devices that will help make the busy season go without a hitch, with smart speakers that can help set reminders and timers, and even remember your shopping list.
The Echo Spot has dropped to a record-low £44.99, and the Amazon Fire TV Stick 4K is now just £24.99, that's a tenner less than last year's Black Friday price, making it the perfect moment to give your bog-standard TV a serious upgrade.
Additionally, the Amazon Kindle Paperwhite is now £124.99, down from £159.99 - once again the lowest recorded price for this device. It's perfect for powering through your TBR pile, or sneaking in a few chapters before bed without blinding yourself with a bright screen.
And if you're looking for the best TV deals, there's plenty of Alexa-compatible smart TV deals up for grabs, too, and to keep your home protected, don't miss top savings on Ring doorbells.
The best Amazon Black Friday device deals 2025
Amazon's most compact smart speaker is now at its lowest-ever Black Friday price with 44 per cent off.
Sleek, customisable, and packed with big, vibrant sound plus Alexa to wake, play, and control your day effortlessly - think music, alarms, reminders and more.
£44.99 (was £79.99)
Grab the Amazon Fire TV Stick 4K (Newest Gen) + Ring Battery Video Doorbell (2024) Black Friday bundle at its lowest price ever with 68 per cent off.
With the Ring doorbell normally £99.99, you're getting two must-have devices for a mega deal.
£56.99 (was £159.98)
Bring the whole family together this Christmas period with 58 per cent off the Amazon Fire TV Stick 4K - that’s its lowest recorded price.
Bringing you the cinematic experience from your front room, you can watch in vibrant 4K Ultra HD with support for Dolby Vision, HDR10+ and immersive Dolby Atmos audio. Stream for free and access thousands of films and TV episodes. Watch favourites from Netflix, Prime Video, Disney+ and more.
£24.99 (was £59.99)
We’re happy to report the Amazon Kindle Paperwhite is back down to its lowest recorded price with a saving of 22 per cent.
Amazon’s latest Paperwhite model is a top-tier e-reader, featuring a larger display, a slimmer design, and an extended battery life.
£124.99 (was £159.99)
The ever popular Echo Pop is now 51 per cent off during Amazon’s Black Friday Week sale.
Control your music effortlessly using just your voice, and enjoy the convenience of managing your smart home devices.
Alexa’s wide range of skills makes life easier by setting timers, checking the weather, reordering supplies, and much more. Plus, with the light bar indicator, you’ll know exactly when Alexa is listening.
£21.99 (was £44.99)
Get the Amazon Fire HD 10 Kids Pro Tablet at its lowest-ever Black Friday price with a huge 45 per cent off.
Control screen time, approve apps, and give kids access to ad-free books, games, and videos, all from your phone, with up to 13 hours of battery life.
£109.99 (was £199.99)
Experience improved audio quality, enjoy your favourite music and content from various streaming services, and let Alexa assist you with weather updates, timers, and more.
Plus, take advantage of its compatibility with smart home devices, creating a comfortable environment with voice-controlled routines and even enhancing your entertainment setup by pairing it with other Echo devices or Fire TV for a complete home cinema experience.
£29.99 (was £54.99)
Grab the all-new Amazon Fire HD 8 (2024) tablet with an 8-inch HD display, 3 GB of memory, and 32 GB of storage, perfect for streaming, gaming, and staying connected.
This Black Friday offer will save you 60 per cent off, plus Alexa makes calls, plays music, controls your smart home, and keeps you entertained anywhere.
£39.99 (was £99.99)
This Fire TV Stick with Alexa Voice Remote streaming device is the perfect way to transform your TV into a smart entertainment hub, providing fast streaming in Full HD and featuring the latest release that is 50 per cent more powerful than its predecessor. And it’s 43 per cent off.
With the Alexa Voice Remote, you can effortlessly search and launch programs across different apps, and the new preset buttons allow quick access to your favourite apps.
Access thousands of apps, Alexa skills, and channels including popular services like BBC iPlayer, Netflix, YouTube, Prime Video, and more.
£39.99 (was £69.99)
Amazon's Ring Battery Video Doorbell Plus is on sale for £60 off this Amazon Black Friday.
With enhanced resolution, Head-To-Toe View, real-time alerts, and Colour Night Vision, you can view your doorstep clearly, even in low-light conditions.
Plus, with the Quick Replies feature, you can conveniently answer the door when your hands are full. Upgrade your home security with this feature-packed video doorbell at an unbeatable price.
£69.99 (was £129.99)
Start your smart home today with the Echo Dot (5th Gen) + TP-Link Tapo P110M Smart Plug, now 55 per cent off for Black Friday.
Enjoy richer sound, hands-free Alexa help, smart home control and music everywhere - all in one perfect starter bundle.
£34.99 (was £77.98)
Black Friday TV deals can be hard to come by, but right now the Amazon Fire TV 55-inch 4-Series 4K UHD Smart TV is under £300 - that’s 47 per cent off; its lowest price ever.
With a sleek ultra-slim bezel, HDR10, Dolby Digital Plus, and Alexa built in, it’s the perfect way to snag a top-tier TV at a Black Friday-worthy price.
£289.99 (was £549.99)
Give your child the gift of fun and learning with the Echo Dot Kids (5th generation, 2022 release), now available for under £30 this Black Friday sale with 54 per cent off.
With a playful owl design, kids can ask Alexa to play music, read bedtime stories, assist with homework, and more; while enjoying a one-year subscription to Amazon Kids+ that offers a wide range of kid-friendly content including Audible books, interactive games, and educational Alexa skills.
£29.99 (was £64.99)
No on sale for 21 per cent off, the Amazon Fire TV Cube could upgrade your Christmas entertainment.
Twice as powerful as Fire TV Stick 4K Max, you can control your compatible TV, soundbar and receivers with your voice, even from across the room.
£109.99 (was £139.99)
Meet the all-new Echo Dot Kids in 'Stardus' packed with 1 year of Amazon Kids+ content and kid-friendly Alexa for stories, music, homework help, and more.
Now at its lowest ever price with 45 per cent off, it’s the perfect smart speaker for fun, safe, controlled family entertainment - it would make a great Christmas gift, too.
£29.99 (was £64.99)
Transform your kitchen with the Echo Show 8 -- stream music, follow recipes, set timers, and more on its 8-inch HD touchscreen with immersive spatial audio, now 37 per cent off.
Stay connected with hands-free Alexa video calls, a 13 MP auto-framing camera, and a built-in smart home hub.